“When I’m watching MTV, I’m not watching the news or the movies.
I’m really watching a program that is a little bit of everything.
I watch MTV and I watch sports and I’m just really drawn to the program.
There’s something about the programming that makes me want to watch it.”
That’s the premise behind a new documentary titled MTV News: Everything You Need to Know About the World’s Most Popular Channel, which premiered on MTV’s new VOD platform.
The film follows the evolution of MTV from a channel for teen boys and girls to one that is also a place for parents to discuss their kids’ behavior and aspirations.
In the meantime, it’s also a story of how digital platforms are disrupting media consumption, and what it means for the future of TV.
This week on The Talk: Will we ever get to the point where everything we consume is free?
What is it that people want in an entertainment outlet that doesn’t cost them money?
What does the future hold for entertainment?
How do you find the balance between making your money from your product and providing a quality product for the audience?
What are the barriers that keep people away from TV?
Can you imagine what a world without cable and satellite would look like?
And what are the potential ramifications for technology in this new environment?
Find out what you need to know about MTV News in this week’s episode of The Talk.